How to Re-Engage Your Users

If you are finding that your users are not as engaged with the content on the PostBeyond platform as you would like, we suggest researching what the main reasons for usage of the platform dropping off. Often, disengaged users simply forget to use PostBeyond or do not form a habit of using the platform. To re-engage these users, we recommend sending out regular email updates to the users or organizing a recognition campaign

 

Regular Email Updates (using internal email feature):

To send out engaging email updates, follow these suggestions: 

1. Select the top performing posts or the ones you would like users to share

2. Share company news and wins

3. Include upcoming company events/activities/shows/news

See Attachment: Email Update Examples

 

Rewards and Recognition Campaign

Create an incentives and rewards program for accomplishing tasks. For example, you can offer:

  • Soft recognition for the most active users
  • Weekly or monthly prizes for most improved users
  • Get feedback/success stories from winners and showcase their success/testimonials

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